Monthly archive for February 2016

How Today’s Brands Can Skip the Super Bowl and Enjoy Stronger ROI

Whether you were there to hear Peyton Manning yell “Omaha” or there to watch the commercials, there is one thing we know.  Millions tuned in to watch Super Bowl L.  But how many of those commercials reach your intended audience?  And how many of those commercials drive

Read more

Digital Signage Paving the Way To Creating a Memorable Brand Experience

In today’s world, we are surrounded by screens. They are in airports, malls, retail outlets, grocery stores, and even in the hands of our little ones.  Why are screens becoming so commonplace?  In a recent study, it was found that digital video in public venues reach more

Read more